Multiplex experience at a 'MINIPLEX' How do you make a multiplex affordable? Make it smaller and call it a miniplex. Arch idea, is offering a chain of branded cinemas called miniplexes which promise to give the cine fun or a multiplex experience. The film production, Owner of chain of multiplex and distribution company are looking at 500 such cinemas within three years. The model will be franchise-based where the franchisee will have to invest around Rs 1 cr which will cover the basic civil infrastructure and interiors as standardized by arch idea . Ideally two screen miniplex with a total of 220 seats will required around 6000 sq feet carpet area. The miniplex will also have uniform recliner seats that recline up to 150 degrees with a head rest and also offer a personalized cafe service. "With a 35% occupancy, any of cinema franchisee recover his investment in 36 months. On the food front, too, the new concept assures that viewers will not be charged Rs 40 for popcorn. Negotiations are already on with national chains so as to get the pricing and taste right. The system also offers satellite transmission, ensuring efficient programming for uninterrupted supply of films on a regular basis. This will also help save on print cost and avoid film piracy. The control centre will be 24x7 based anywhere and with security features.