Theater Management Key Points which will be covered under the above mentioned service to start a movie theater and its smooth functioning: That includes broadly the following: 1. Movie Theatre consultants help in recruitment and training of the staff, as per the service industry's standard. 2. Branding and Marketing activities relating to the multiplex and movies, including advertising. 3. Techniques for highest level planning and execution of promotional activities as per the market and related tie ups to optimize the non-cinema revenue from the physical space of the cinema hall. 4. Build a healthy relationship with distributors to get latest movie.